info
BW doubts iAds
Wunderman:
Right now it’s hype and buzz more than reality. There are just not that many people with iPhones in their pockets or iPads in their hands to consume this advertising.
There are millions of iPhones going into customer hands every month, thus it can still turn out to be the best platform, which those marketing guys have always wanted. With its appealing interface and possessing data of customer characteristics entwined (eh albeit privacy concerns), creative yet effective ads can be delivered to customers. It may or may not end up being a hype.
Really, it is still too early to judge anything for this competition: iAd vs Admob.
likes
follow